---
title: "Product Specification Brief for Distributors | Flooring & Panels"
canonical: "https://flooringandpanels.com/specification-guide/"
description: "Prepare a B2B product brief for flooring, wall panels or decking. Define the market, construction, finish, volume and documents needed for range approval."
language: "en"
---

Your next range

# Build your *product brief*

Set out the market, product and commercial priorities for your next programme. Use this outline to compare options and develop the buying specification.

- Product family

- Target market

- Range position

- Volume / programme

- Product, format & construction

- Surface direction / reference sample

Your brief stays in this page. Nothing is submitted or sent automatically. Copy it or prepare an email when you are ready.

Before range approval

## Define the *complete product*

Connect the commercial brief with the finished product and the evidence needed for approval.

1. ### The commercial brief

   Destination market, distribution channel, range position and order structure.

2. ### The actual construction

   Core and layer build-up, format, thickness, density and backing.

3. ### The connection

   Profile, installation method, assembled sample and supporting instructions.

4. ### The finished surface

   Decor standard, texture, gloss, edge treatment and approved variation.

5. ### The complete system

   Accessories, profiles, adhesive or fixing details and installation requirements.

6. ### The approval record

   Matched technical documents, test scope, packing, reference sample and production controls.

## Explore the *product details*

[Browse the product library](https://flooringandpanels.com/products/)