07 / Flexible vinyl collections For the trade

PVC / LVT flooring.

Decorative vinyl flooring developed around construction, surface and installation. Define a clear position alongside your SPC, alternative-polymer and wall-panel ranges.

Inside the product Build a product brief ↗

Stone-look decor reference shown on an SPC floor — Stone-look decor reference on SPC · the LVT construction is specified and sampled separately

Product knowledge01 / Understand

Choose the installation proposition first.

LVT, or luxury vinyl tile, is a decorative vinyl flooring category offered in plank and tile formats. Flexible glue-down constructions are a different product route from rigid-core SPC; the terminology should remain clear in the collection.

The installation method affects the specification. Subfloor preparation, adhesive, dimensional stability and the finished wear system need to be considered together. A familiar decor can look different across a flexible and a rigid board.

We build private-label ranges around the intended market and application. Coordinate colour standards, texture, edge treatment and pack coverage while retaining documentation for the actual construction.

Clear range architecture

Position LVT by application, construction and installation rather than treating it as a synonym for every vinyl floor.

Match the visual language

Develop compatible decor directions across formats while approving colour, gloss and texture on each supplied product.

The buying decision02 / Specify

Specify the whole product.

A useful quotation starts with the construction and the intended market. These are the decisions we work through with your product team.

Prepare your specification ↗

PVC / LVT flooring: commercial specification
Decision	What to define
Construction	Flexible vinyl or the explicitly specified alternative; layer build-up and thickness.
Installation	Glue-down or other agreed system, adhesive and subfloor requirements.
Wear surface	Wear layer, coating, texture and intended-use evidence.
Formats	Plank or tile dimensions, bevel, pack coverage and batch identification.

Questions from product teams

A clearer
specification.

Is LVT always a rigid click floor?

No. Flexible glue-down LVT and rigid-core click products are different routes. Define the actual supplied construction and installation method.

Can LVT and SPC use matching decor names?

They can be developed as coordinated ranges, but the actual appearance should be approved on both constructions. A shared name is not sufficient evidence of a colour match.